March 2018

Sales Compensation Strategies for Getting More From Middling Sales Pros Most business leaders are focused on rewarding and retaining top performers (aka the ‘breadwinners) with the assumption that by making the top lucrative enough, it will increase everyone else’s performance as they try to get there (which is a false presumption). Sales leadership and sales operations spend hours in meetings discussing how to design a sales incentive plan focused on

A recent report from the Alexander Group’s Sales Compensation practice found that sales departments increased sales volume 5% in 2017. This was equal to the projected growth of 5% estimated at the end of December 2016 for 2017 performance. Meanwhile, sales leaders expect sales revenue to grow 6% this year. 2% was the median increase in incentive payments to sales personnel in 2017, matching the planned 2% increase anticipated at